Professional Bachelor's in Commerce and Marketing

Key information

Diploma
Professional Bachelor's in Commerce and Marketing
Duration
1 year
Entry level
Technician, Specialized Technician, BTS, or having already completed 2 years of higher education.

Program details

Objective

Train marketing and sales managers capable of carrying out the missions essential to marketing management within companies.

Students will be able to perform a marketing diagnosis, develop a marketing strategy, and organize and coordinate its implementation.

Career opportunities
  • Marketing manager
  • Market research analyst
  • Product manager
  • Area/sector manager
  • Advertising manager
  • Marketing management assistant
  • Communication officer
  • Public relations officer
  • Telemarketer
  • Account manager
  • Commercial representative
  • Sales advisor
  • Commercial administrator
Program
  • Professional communication in French
  • Professional communication in English
  • Internal company communication
  • Strategic marketing
  • Operational marketing
  • E-marketing
  • Budgeting and management control
  • Business management
  • Final-year project

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